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Bio groom Super White Coat Brightening Dog Shampoo™ is recommended by top breeders and professional groomers worldwide. It is a mild, high-quality natural shampoo specifically developed for white - and light-coloured coats. As the name says it will enhance your dog’s coat colour to super white and sparkling. The Super White formula cleans thoroughly while controlling mats, tangles, and fly-away fur. Biodegradable sources of coconut oil help minimize dryness and give the coat a pearlescent sparkle, and soy protein provides it with the strength to the body. Prevents rough skin. It is very easy to manage and leaves hair white, smooth, and shiny. If you are looking for that extra brightness and sparkle on the dull-looking coat of your dog then this shampoo is absolutely made for you. It is a must-have shampoo for light coloured coat dogs who get dirty often or frequently get engaged in outdoor activities.


  • Natural Cleansers are derived from re-growable and 100% biodegradable sources of Coconut Oil.
  • Luxurious fast lather that rinses out quickly, leaving the coat with a fresh clean smell.


  • Soy Protein gives strength and body.
  • Controls tangling, matting and unruly hair.
  • Special Pearlescent Brighteners add brilliance and sparkle.
  • Helps prevent dryness.
  • Unconditionally guaranteed to leave the coat clean, smooth, and easy to manage.


  • Coat Brightener
  • Suitable for dogs
  • Neutral pH level
  • Concentrated 8:1
  • Cruelty-Free – Soap Free.
  • Free Of Parabens and dyes
  • Safe to use with topical Flea & Tick treatments
  • All the ingredients used are 100 % Biodegradable


Wet the coat with warm water. Apply Shampoo and work well through the coat, avoid contact with the eyes and rinse. For best results shampoo and rinse again, then dry and groom as usual. Super White may be diluted with up to 8 parts of water.


Purified Water, Sodium Coco Sulphate, Disodium Cocoamphoacetate, Cocoamidopropylamine Oxide, PEG-4 Rapeseed amide, Vegetable Glycerine, Hydrolysed Soy Protein, Ethylene Glycol Distearate, Panthenol (Pro-Vitamin B5), Floral Perfume, Citric Acid, Blue1, Red 33

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